$97.00 Add to Cart

If you love pets (and even if you don’t), you can PROFIT from this message…

How to Unleash the Power of Pet Marketing to Connect with Your Customers, Boost Your Response Rates, and Overcome the #1 Challenge Facing Marketers Today…

Over 100 MILLION Americans have a Pet and
here’s HOW to use that reality to your Advantage

To: Anyone Looking for a Proven Method for Connecting with Customers & Boosting Response

Let’s face it. We love our pets. If you’re like most people, you have at least one pet and many people have several pets. Pet owners consider their pets an important part of the family – almost like a child. All of this is obvious to see by simple observation if you just look around, but consider these facts:

Pet Fact #1: An estimated 63 percent of American households have a pet, according to the American Pet Products Manufacturers Association.

Pet Fact #2: Over 50% of all pet owners would rather be stranded on a desert island with their pet, not another person.

Pet Fact #3: An estimated 1 MILLION dogs in the United States have been named the primary beneficiary in their owner’s will.

It doesn’t take a genius to figure out using pets is a FANTASTC way to connect with your audience. Nothing sells like kids and pets and EVERYBODY seems to understand the POWER of Pets.

Television gets it going all the way back to classics like Lassie, Rin Tin Tin, and Mr. Ed. Hollywood gets it. They’ve been making movies featuring pets forever including blockbusters from "Old Yeller," to "Sea Biscuit" and dozens more.

Could Your Marketing Use More "Bark"?

Barking dogs tend to attract attention and if you’re not using pets, your marketing message is not getting as much attention as it should and you’re missing out on a simple and proven tactic to connect with your customers, boost response rates, and overcome the #1 challenge in marketing (keep reading to find out what it is.)

Don’t be surprised if you soon find your customers sharing their pets and pet stories with you. Pet Marketing is simple and I’m about to make it even easier if you’re willing to invest just $97 in the Ultimate Pet Promotions Swipe File & CD.

Even corporate America understands the POWER of Pet Marketing. The examples are endless but here’s a short list:

Going back a few decades, finicky "Morris" the Cat would only eat 9-Lives cat food, "Smokey" the Bear told us how we could prevent forest fires, and "Charlie" the Tuna sold StarKist Tuna.

And more recent examples are GEICO’s Gecko and Taco Bell’s Chihuahua.

There are dozens, maybe even hundreds, more but you get the idea. Pets and Marketing go together like the Lone Ranger and Silver. Pet Promotions produce profitable results consistently, predictably, and reliably. That’s why everyone else is using Pet Promotions. And that’s why YOU should be using pets in your marketing too. You don’t even need a pet as you’ll soon see. And Pet Marketing is a GREAT way to overcome…

… #1 Challenge Marketers Face Today

The BIGGEST Challenge facing marketers today is Readership – getting customers and prospects to actually read your marketing message. (And one of the BIGGEST Mistakes marketers make is Assuming Readership.) Your prospects are under constant attack with a daily barrage of marketing messages and they’ve become very good at sniffing ads out and tuning them out before they ever have a chance of being read.

Using pets in your marketing promotions (especially in your monthly newsletter) is an EFFECTIVE way to overcome this challenge. Many of your readers will become so interested in your pet that you’ll get emails, letters, and faxes when you don’t keep them updated on your pet. If you don’t believe it, just ask Pete Godfrey of Australia (see Pete’s comments below).

The simple truth is that most people are more interested in your pets than they are in your products or services. Opening up and sharing a piece of your life with them makes you more INTERESTING and more likely to connect with them – especially when you consider most of them have pets of their own.

The end result is that your customers and prospects will be more likely to read your marketing message to find out what’s new with your pet. That’s when you introduce your products and services and make a compelling offer. By using pets in your marketing, you can INCREASE Response rates simply because more people will read your marketing messages.

I’ve often said that Celebrity is the Most POWERFUL Marketing Force and using pets in your marketing is a smart and inexpensive way to tap into that power as your pet may very well become a "celebrity" with your customers.

At this point, I’m sure you can clearly see how using pets in your marketing promotions is a GREAT Idea for several reasons and you may be wondering…

How to Unleash the Power of Pet Marketing

You could just wing it and start creating your own Pet Promotions from scratch. But is that the best use of your time? Struggling to come up with ideas to work a pet into your marketing promotions? Why waste hours of valuable time to reinvent the wheel?

Not even the best marketers in the world consider it useful to start with a blank page when so many great ideas for marketing promotions have already been tested and proven. That’s why the best marketers use "Swipe Files" full of proven promotions to get their creative juices flowing. And here’s a golden opportunity for you to get a "swipe file" full of Pet Promotion ideas for only $97.

[insert product photo]

Yes! I Want to Connect with My Customers, Boost My Response Rates, & Overcome the #1 Challenge Facing Marketers Today! Rush Me the Ultimate Pet Promotions Swipe File & CD!

I’ve collected and assembled some of the best Pet Promotions I’ve seen and I’m handing them to you in a gold-plated doggie dish in the Ultimate Pet Promotions Swipe File & CD.

Here’s just some of what you’ll DISCOVER:

• How a Business-to-Business marketer of prepared drink mixes uses his cat to promote a new vodka (Yes! This works for Business-to-Business Marketers too.)
• How gourmet pizza champion uses her dog in her monthly newsletter. Customers ask about him and many flip through each newsletter to find photos of the dog (which happens to be on the same page listing the pizzas of the month) before reading anything else.
• The strategic planning and business coaches who use "Wilber" the Cat to connect with their readers and convey an "un-stuffy" personal tone to their work.
• The real estate agent who features his two "Certified Labs" in his monthly newsletter and cross-promotes related businesses. One of the dogs had a leg amputated. Who doesn’t notice a three-legged dog?
• The dentist whose promotions featuring his pets return $20.00 for every $1 invested (Are you getting those kinds of returns on your current marketing efforts?)
• How to get MORE mileage from your Pet Promotion (this tactic is much more POWERFUL than using just photos and captions and justifies the $97 investment all by itself.)
• The spa owner who sent a postcard featuring his dog that worked so well he did a larger version of it… and that worked so well, the dog is featured in his monthly newsletter.
• And Much MORE!!

Yes! I Want to Connect with My Customers, Boost My Response Rates, & Overcome the #1 Challenge Facing Marketers Today! Rush Me the Ultimate Pet Promotions Swipe File & CD!

Notice the great diversity in the kinds of business that have successfully used Pet Promotions. Everything from pizza parlors and spas to dentists, real estate agents, and coaches, business-to-business and business-to-consumer. Your business is NOT different. Pet Promotions work in any kind of business. You’ll get all of these Pet Promotions and several more delivered straight to your mailbox… PLUS you’ll receive a CD with electronic versions of all the Pet Promotions for your convenience.

All this is easily worth $97 considering just one idea can be the "creative spark" for a marketing promotion that brings in several multiples of the small investment… but to make this a slam-dunk "no brainer" decision, I’ll add a Valuable BONUS… the famous "Homer Letter."

Homer is BILL GLAZER’s chocolate lab and Bill says:

"On a Scale of 1 to 10, this is a Perfect 10."

Glazer-Kennedy’s own CrackerJack Copywriter ROBERT PHILLIPS wrote the "Homer Letter" (which proves you don’t even need to own a pet to take advantage of the POWER of Pet Promotions) for a Glazer-Kennedy promotion and when Bill finally pried his eyes away from the pages, he declared "On a scale of 1 to 10, this is a Perfect 10." Very high praise from one of the top copywriters and most in-demand marketing strategists in the world. And you’ll get this masterpiece as a Valuable BONUS with your $97 investment in the Ultimate Pet Promotions Swipe File & CD.

Yes! I Want to Connect with My Customers, Boost My Response Rates, & Overcome the #1 Challenge Facing Marketers Today! Rush Me the Ultimate Pet Promotions Swipe File & CD!

Don’t worry. There’s no risk involved. Every resource in the Glazer-Kennedy Webstore comes with a 100% "No Weasel Clauses" 12-Month GUARANTEE.

What are you waiting for? $97 is only $13.86 in "dog" money. Go ahead and order NOW while you’re thinking about it. Your Pet will love the attention… and you’ll love the PROFITS.

Dedicated to Multiplying Your Income,

Dan Kennedy

P.S. I’ve always advocated the use of pets in marketing as a smart, inexpensive way to connect with customers and increase response rates. Now I’ve taken a step further, collected the best Pet Promotions examples I could find and created the Ultimate Pet Promotions Swipe File & CD. Add it to your Marketing Toolbox TODAY for only $97 by clicking on the link below.

Yes! I Want to Connect with My Customers, Boost My Response Rates, & Overcome the #1 Challenge Facing Marketers Today! Rush Me the Ultimate Pet Promotions Swipe File & CD!

P.S. #2 If you’re not already a Member of Glazer-Kennedy’s Insider Circle, you’ll receive another special bonus… $613.91 of my BEST MoneyMaking and Marketing Information including 2 months of the No BS Marketing Letter.

Yes! I Want to Connect with My Customers, Boost My Response Rates, & Overcome the #1 Challenge Facing Marketers Today! Rush Me the Ultimate Pet Promotions Swipe File & CD!